Fantastic news for the creator economy - the CreatorFest Community Pick is open for 2026!

We're inviting you to get involved in a truly unique opportunity at CreatorFest this year. The Community Pick is your chance to create and host your own session on our stage this year.

Open to all in the creator economy space, members of our community are invited to submit and vote for a session they’d like to see at the event. 

It’s a chance to bring fresh content, showcase industry voices, and bring forward ideas that resonate with the people who know the industry best.

How to submit your session

Head over to the Community Pick page, where you can submit your idea for a session. 

You can choose from either the solo, thought leadership or case study panels. If you’re submitting for the last two, you’ll need to list who you’d like to speak with. 

Why submit?

Kristen Sesto: So Sophie Miller, founder of Pretty Little Marketer, and I did the community pick, and we called it "Influence at Work." It was a play on words because ours was all about influencer and creator marketing for tech companies and companies that sell B2B. We did a bit of a case study on HubSpot, because we ran a really good campaign with Sophie for them, involving other creators as well.

The first thing we did was some scene-setting on the B2B creator space, because it’s obviously less mature and mainstream than most influencer-creator partnership industries. That was the first half. Then we did a Q&A with Sophie about her background and how she became a business creator - the business of social media is really her thing. We went back and forth and talked through the HubSpot case study at the end. 

Sofia Aira: So, what was your favourite part of the session?

KS: My favourite part? I really liked meeting Sophie in person because we’d had a lot of correspondence, so that’s from a personal point of view. When you work in social media, face-to-face and "in real life" stuff is so rare, so having that opportunity to connect on a stage with her was really good.

I also liked it because what I do is quite new. I think this applies to anyone speaking, but it’s good to get real-time feedback, like a little nod or someone asking a question. I remember the host who introduced us even scheduled a meeting afterwards just to talk about what we did. There was a lot of follow-up, so getting that real-life feedback when you mainly work in social media is unique and helpful. I found it very validating, not in a vain way, but because people working in social need that. You need to be speaking to peers who aren’t just clients or your own team.

SA: I completely agree. It’s so nice to have that IRL connection, because it is hard when you’re just behind a screen and don't have that immediate feedback. For anyone doing a community pick next year, that’s a huge benefit. I remember your Q&A had some really good questions. Did you have a favourite or a memorable one?

KS: I think there was a question about LinkedIn because that is Sophie’s biggest platform. Most of the audience aren't "LinkedIn-first" people, so there was a question about what is actually working for influencer marketing on LinkedIn. I liked that because we were both able to speak to it: me as someone who runs an agency, and her as a creator.

SA: Nice. So CreatorFest is in July this year, and it’s turning into a bit of a midway check-in instead of an end-of-year roundup. If you were doing a session this year, what topic would you be interested in talking about?

KS: At the moment, what I’m most loving is planning and strategy. Specifically, how brands can set themselves up for success. I think there’s a lot of stress on finding the right partners and pushing too much responsibility onto the creator, expecting them to come up with all the answers. Brands, particularly in my space, need to understand their role in developing a brief or a strategy that sets the partner up for success by the time it's handed over. I’d love to do a deep dive on that, perhaps with a creator and a brand. Since I’m in the agency space, I’m always going back and forth between them, so I see both sides.

SA: Last question: Do you have any advice for people who want to submit a session this year?

KS: I don't know how applicable this is to others, but if I could redo it, I would have less presenting and more conversation. It was important to set the scene about what my company does and what B2B creator marketing is, but Sophie had so much to say and offer. I’d say don't underestimate the power of a genuine, unscripted conversation, and don’t stress too much about the slides.

The message is: if you have something interesting to say, don’t hold back from applying because you think you need a massive presentation. If the project is interesting to you and your partner, the conversation will flow naturally. You don't have to over-prepare.