The UK creator economy has received a major vote of confidence.
In a huge move for creators, creative businesses and influencer marketing, the UK government has announced that it will invest at least £500 million in the creative industries this year.
This funding reflects a growing recognition of the creator economy as a core economic driver, increasingly shaped by content creators and social media platforms.
For thousands of creators, agencies, platforms and creative-led startups, this investment has the potential to unlock new opportunities to scale, experiment and grow.
